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What is it?

Online covers all commercial opportunities on our online offerings, from formats on channel4.com and e4.com to interactive pre rolls and mid rolls on 4oD (PC) and Catch-Up to pioneering ad funded programmes.

What are the benefits of using Online?

From viral to sponsorship, to brand building, Online has a huge range of accountable formats which are often very competitively priced. Creativity and precise targeting is the key.

How can I use Online?

Online can be used solus, or as a part of a wider media mix. Check out the Thinkbox study on why TV and Online work so well together. And there's always flexibility so give us a ring if you're interested.

What makes using Online at Channel 4 different?

We work closely with editorial to make the most of Channel 4 talent. Our vision combined with our production expertise enables us to create ad-funded content that resonates with our users. From Jon Snow on interviewing his idol Nelson Mandela to promote the UIP release of Goodbye Bafana, to Kevin McCloud raising awareness of energy conservation with the Energy Saving Trust.

At Channel 4, we pride ourselves in delivering the most innovative and creative solutions to advertisers' briefs. That's why over 52% of the digital agency community agree that Channel 4 New Media always present intelligent and unique strategies (IPA: Digital Media Owners' Image Survey, Spring 2007).

For traffic enquiries, email us or call Chris Hulme on 020 7306 6907 or Paul Graves on 020 7306 5363.

For Sales related enquiries, email us.

Case StudiesView all

Resources

Channel4.com Creative Guidelines 2010
	PDF Document (287 kb)
Future and Digital Media Ts & Cs
	MS Word Document (111 kb)
Channel4.com Media Pack
	PDF Document (4 mb)

channel4.com
Find out about channel4.com and its commercial benefits

e4.com
Find out about e4.com and its commercial benefits