Earlier this year, the Ofcom regulations on Product Placement in UK programmes were relaxed.
Following this, Channel 4 announced its first deal between high street retailer New Look and T4. The show will be one of the first ad funded placements deals to be seen on British TV.
Product Placement is a fantastic way to get your brand slap bang in the editorial environment to achieve a fresh way of communicating your brand.
Check out our research, or have a look at the Channel 4 commissioned videos to get a flavour of how this proposition can enhance your traditional comms plan.
For more information, please contact .
Following this, Channel 4 announced its first deal between high street retailer New Look and T4. The show will be one of the first ad funded placements deals to be seen on British TV.
Product Placement is a fantastic way to get your brand slap bang in the editorial environment to achieve a fresh way of communicating your brand.
Check out our research, or have a look at the Channel 4 commissioned videos to get a flavour of how this proposition can enhance your traditional comms plan.
For more information, please contact .
